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    Google Sheds Light on the Changing Nature of SERPs

    Google Sheds Light on the Changing Nature of SERPs

    Why does Google give webmasters sleepless nights with its algorithmic updates? This is something SEO analysts and companies stay prepared for as part of their affordable SEO packages. While the frequent minor updates aren’t announced or even confirmed by Google, the core algorithm changes are announced though it doesn’t make webmasters feel any better. All … Continue reading Google Sheds Light on the Changing Nature of SERPs

    Key Factors That Affect Your Web Page Speed

    Factors That Affect Your Web Page Speed

    In digital marketing, if your aim is to beat the slower competition and attract visitors, web page speed is a major concern. A slow website kills conversions and impacts search rankings. Page speed impacts how long your visitors stay on your site, how many of those visitors convert into paying customers, how much you pay … Continue reading Key Factors That Affect Your Web Page Speed

    Tips to Optimize Email Marketing Campaigns in 2020

    Tips to Optimize Email Marketing Campaigns in 2020

    Email marketing is a strong online tool that has been used for decades that enables businesses to keep their customers informed of their services and products. This conversion-rich form of digital marketing is cost-effective and at the same time provides effective marketing results. According to a report from Statista, in 2019, global email users amounted … Continue reading Tips to Optimize Email Marketing Campaigns in 2020

    Mild Transformation in the Search Landscape with New Innovations

    Mild Transformation in the Search Landscape with New Innovations

    The transformations keep happening in the search landscape as a result of changes or tweaks Google keeps making. This is something you need to accommodate as part of organic search engine optimization in Long Island. The Change in How Nofollow Links Are Seen Nofollow links are now being seen as a hint for indexing and … Continue reading Mild Transformation in the Search Landscape with New Innovations

    How You Can Optimize for Market-defining Keywords for Better ROI

    Optimize for Market-defining Keywords for Better ROI

    Keyword research is still among the most important aspects of SEO. That’s the only way for making it big in the search results, and getting your site up in the rankings is key to successful digital marketing and search engine optimization. Trending keywords, keywords that don’t have much competition but can be exploited, long tail … Continue reading How You Can Optimize for Market-defining Keywords for Better ROI

    February was Dynamic with Google Updates

    February Was Dynamic with Google Updates

    Google’s algorithmic changes do give webmasters a hard time. While aspects such as responsive web design services ensure that your website is user-friendly and brings about greater conversions, you also need to monitor Google’s innovations, because you never know what Google would target next when it brings about some changes to its algorithm. February saw … Continue reading February was Dynamic with Google Updates

    Affiliate Marketing – How does it Work? Some Key Strategies to be Successful

    Affiliate Marketing

    Affiliate marketing is a popular tactic that businesses adopt to boost their sales and generate revenue. This performance-based marketing model helps in the overall success of your business. Here the company or business that develops products will be referred to as a retailer or advertiser. One who affiliates will be a publisher. The publisher promotes … Continue reading Affiliate Marketing – How does it Work? Some Key Strategies to be Successful

    A Complete Guide to Digital Marketing in 2020

    Complete Guide to Digital Marketing in 2020

    Whether you’re new to digital marketing or if you’re considering improving your online marketing skills, a complete digital marketing guide will help you understand the key marketing factors. Digital marketing refers to promoting and selling products and services using online marketing techniques. Businesses use diverse digital channels including search engines, social media, blogs, online ads, … Continue reading A Complete Guide to Digital Marketing in 2020

    Facebook Creator Studio App for Greater Control of Your Posts

    Facebook Creator Studio App

    If Facebook is part of your strategy, you’ve just got yourself a great tool. And this is something that can make your social media optimization strategy more efficient. The Amazing Features of Facebook Creator Studio Facebook Creator Studio, launched back in August 2018, now has a mobile app. The mobile app is available for Android … Continue reading Facebook Creator Studio App for Greater Control of Your Posts