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    Google: How To Optimize For Featured Snippets

    Featured Snippets

    Google always aims at providing the best search results for their users and thereby ensure a good user experience. This is one of the main reasons why Google changes their algorithm every now and then so that the users can have access to useful and relevant Google search results. Google’s algorithm goes through countless numbers … Continue reading Google: How To Optimize For Featured Snippets

    How to Create Valuable Content for Your Social Media Channels

    Social Media Channels

    The whole marketing landscape changed with the introduction of Social Media. It has opened up new avenues that marketers did not know existed. With social media, it has becomes easier for businesses to amplify their message, enabling them to reach a wider audience, find new prospects, build brand awareness and engage new customers. Incorporating social … Continue reading How to Create Valuable Content for Your Social Media Channels

    Best Practices to Generate Customer Reviews and Boost SEO Ranking

    Customer Reviews

    Getting good online reviews from customers is a pleasant experience for businesses. Positive feedback from customers helps to increase your visibility and attract potential customers to your website. Since Google is the most popular search engine, positive Google reviews means gaining the trust of your users. According to a Qualitrics survey, in 2020, 91 percent … Continue reading Best Practices to Generate Customer Reviews and Boost SEO Ranking

    How to Optimize Customer Reviews on Three Major Platforms

    Customer Reviews

    Businesses know really well about the importance of reviews. Users know that too, since positive reviews give them that extra assurance to make the decision to visit a business. That’s why Long Island digital marketing companies work on optimizing reviews too as part of increasing the traffic and business for their client organizations. As a … Continue reading How to Optimize Customer Reviews on Three Major Platforms

    Facebook Introduces Bulletin – A New Monetisation Platform for Independent Writers

    Facebook

    Recently, we all have been witnessing a growing number of independent writers – who are making an earning through their writing. To support and monetize such writers, Facebook launched Bulletin. A new service dedicated to empowering independent writers, Bulletin would help them reach new audiences and power their businesses. What Is Bulletin? Image Source: Facebook … Continue reading Facebook Introduces Bulletin – A New Monetisation Platform for Independent Writers

    Google Expands the Capability to Edit Business Profiles from Search and Maps

    Do you want to make your business profile stand out on Google SERPS? Then, the first thing you have to do is show up-to-date information and the details such as what services you offer, your opening hours, and so on – in Search – which has great value, especially during these pandemic days. To make … Continue reading Google Expands the Capability to Edit Business Profiles from Search and Maps

    Google Rolling Out Their July 2021 Core Update

    July 2021 Core Update

    As announced earlier, Google began to roll out their July 2021 core update – a month after the June 2021 Core Update. The second and final part of last month’s update, the July 2021 core update started rolling out on July 1, 2021 and would typically take 1-2 weeks to finish. The tech giant conducts … Continue reading Google Rolling Out Their July 2021 Core Update

    Google Released A New Spam Algorithm Update

    Algorithm Update

    After the June Core Update and Page Experience Update, Google rolled out two spam updates. The first “spam update” was released on June 23rd, 2021 – which started and completed on a single day – and the second spam update was rolled out on June 28th, 2021. Though Google did not say exactly what type … Continue reading Google Released A New Spam Algorithm Update