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LinkedIn is primarily a professional/business network and plays a key role in a digital marketing strategy. This social media platform is also an unlimited source of long-form, high-quality content. Fresh content posted on LinkedIn includes peer posts in the feed, long-form content as well as brand-managed company pages. Check out the infographic below
Recently, the SEO community all over the world noticed massive ranking changes in Google’s search results. At first they thought that it was due to a big Google algorithm update, but then it turned out to be a glitch. Whatever may be the reason for significant changes noticed in Google’s behavior, digital marketing services need … Continue reading A Google Search Glitch that Created Havoc with Search Results
The transformations keep happening in the search landscape as a result of changes or tweaks Google keeps making. This is something you need to accommodate as part of organic search engine optimization in Long Island. The Change in How Nofollow Links Are Seen Nofollow links are now being seen as a hint for indexing and … Continue reading Mild Transformation in the Search Landscape with New Innovations
If Facebook is part of your strategy, you’ve just got yourself a great tool. And this is something that can make your social media optimization strategy more efficient. The Amazing Features of Facebook Creator Studio Facebook Creator Studio, launched back in August 2018, now has a mobile app. The mobile app is available for Android … Continue reading Facebook Creator Studio App for Greater Control of Your Posts
To improve the performance of your website in the search rankings, you may need to make strategy modifications depending on the updates Google launches. That’s one of the challenges of digital marketing and website optimization. Part 2 of the Nofollow Update of 2019 If you remember, the nofollow update of late 2019 was actually just … Continue reading What to Expect from the March 1 Nofollow Crawl Indexing Update
All through 2019, we have been enlightening audiences with deep insights as well as the latest trends in digital marketing. Search engine algorithms keep changing, with minor updates being launched all the time. Core algorithmic updates are less frequent, but the changes in rankings they bring about could panic website owners. But that isn’t the … Continue reading Our Top 10 Most Popular and Informative Blog Posts of 2019
Pay-per-click (PPC) or paid search is an integral element of digital marketing, and one of these days an interesting phenomenon was noticed in Google search that just served to enlighten us about Google’s discretion in placing ads. How a Christmas Search Returned Strange Ads Searching for an innocent and family-friendly term like “Christmas” on November … Continue reading How Searching for “Christmas” Gave Some Idea of How PPC Ads Work
One of the fastest-growing social media networks, LinkedIn is primarily a professional/business network. But often individuals as well as businesses forget that. It plays a key role in a digital marketing strategy. Along with connecting industry professionals with each other, it also helps those actively seeking employment to discover job opportunities. It establishes thought leadership … Continue reading Here’s What Not to Do on Your LinkedIn Account
The importance of an experienced Long Island SEO Company for businesses can never be overemphasized, since the competition in the online marketing space is tight. You would assume most businesses have a dedicated digital marketing team. But there are many that don’t. In any case, various studies have proved that most businesses want to be … Continue reading Studies Show Marketers Sure of Target but Not the Path to Get There
The success of digital marketing for businesses depends on the effectiveness of the SEO strategy employed. SEO strategies are still built on keywords since keywords decide the optimization of the pages of your websites and your blogs. What do the important pages of your site focus on, how to target the kind of customers you’re … Continue reading 4 Smart and Easy Tools for Long-tail Keyword Research
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