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    What Is Keyword Cannibalization and How to Deal with It

    Keyword Cannibalization

    While enthusiasm and hard work are important for SEO, there are times when unexpected problems creep up. That’s why companies offering organic search engine optimization in Long Island perform SEO audits for their clients. Keyword cannibalization is one of those unintended factors that can hamper your SERP performance. What Is Keyword Cannibalization? Keyword cannibalization refers … Continue reading What Is Keyword Cannibalization and How to Deal with It

    5 Top Ways in Which Internet Marketing Benefits Consumers

    Internet Marketing

    To stay ahead of your competitors, it is very important that your business stays up to date with new developments in the industry. A great way to remain relevant is to keep up with the latest marketing trends. Regardless of what your industry is or what products and services you offer, marketing techniques, that too, … Continue reading 5 Top Ways in Which Internet Marketing Benefits Consumers

    SEO Stats of 2020 and What It Indicates about Possible Strategies for 2021

    SEO

    A pandemic-challenged world was what search engine optimization (SEO) professionals and websites had to face in 2020. An experienced SEO company New York would have lots of client stories to relate regarding traffic and ranking losses or fluctuations during the pandemic. The Challenges of 2020 Could Continue Into 2021 Apart from the reduced business and … Continue reading SEO Stats of 2020 and What It Indicates about Possible Strategies for 2021

    A Marketing Art Form That’s Easy to Implement in 2021

    Marketing

    When you’re looking to establish a strong digital presence in the midst of established players, you need to think outside the box and go beyond the conventional search engine optimization strategies. One such strategy, or a marketing art form you could use is second-tier link building. First Tier and Second Tier Links for Internet Marketing … Continue reading A Marketing Art Form That’s Easy to Implement in 2021

    Tips to Create an Effective Meta Description

    Meta Description

    SEO has changed tremendously over the years. Although SEO rules change from time to time, there are certain strategies that remain static. When it comes to search engine optimization and ranking factors, a lot of confusion exists regarding the term “meta description tags”. When the keyword-phrase a user searches for is included in the meta … Continue reading Tips to Create an Effective Meta Description

    Keyword Research for Your New Business – An Overview

    Keyword Research

    When you’ve started a business and want to get the word across, you can do it online without even stepping out of your home. Search engine optimization (SEO) helps you do that by ensuring your site is ranked high in the search engine results pages; SEO is the key element of any digital marketing strategy. … Continue reading Keyword Research for Your New Business – An Overview

    What Are H1 and H2 Tags in SEO?

    Tags in SEO

    Despite the innovations brought about by search engine algorithms, the importance of content has never been diluted. In fact, it has risen significantly recently. That’s why content writing services by experienced digital marketing companies are important. Long-form content is considered highly valuable by Google, and websites with quality and research-based content are rewarded. There is … Continue reading What Are H1 and H2 Tags in SEO?

    7 Quick SEO Techniques to Improve your Website’s Ranking

    Website’s Ranking

    Applying the right SEO strategies is very important when it comes to boosting the visibility of your website. The best option is to seek expert assistance from a search engine optimization company in New York as they would be knowledgeable about the right SEO techniques to apply to make sure that your website stands out … Continue reading 7 Quick SEO Techniques to Improve your Website’s Ranking

    How to Effectively Use Hashtags for Your Business in Social Media – Top Strategies

    Social Media

    Social media marketing is an important tool for any business. Most businesses recognize the power of embracing technology and its significant role in improving business reach, but there is still some degree of reluctance to embrace social media or simply an indifference to it. Most of this reluctance and indifference comes simply from the reason … Continue reading How to Effectively Use Hashtags for Your Business in Social Media – Top Strategies

    Tips to Optimize for Market-defining Keywords [Infographic]

    Market-defining Keywords

    Keyword research is still among the most important aspects of search engine optimization. However, for a competitive advantage, you must have market-defining keywords (MDKWs). Researching market-defining keywords and where they’re used is crucial. This can also provide great link-building opportunities for your website. These keywords focus on the particular service the business offers. Check out … Continue reading Tips to Optimize for Market-defining Keywords [Infographic]